It's been almost a year since Shaq was named as the President of Basketball Operations at Reebok. The post Shaquille O’Neal’s ...

The world of sneakers and street culture is always lively with new partnerships; this time, two iconic names came together.

The Jordan Heir series “builds on Jordan Brand’s legacy of innovating with the female basketball player at the forefront, beginning with the 1998 release of the women’s Air Jordan OG — the first model ...

Jimmy Kimmel reacted to Donald Trump nominating Robert F. Kennedy Jr. — a prominent vaccine skeptic — as secretary of health ...

Closing the week is the return of one of the greatest Jordan 4 colorways of all time: the Fear. The sneaker features a ...

How does a brand based on re-releasing heritage models sustain excitement in a lukewarm market that’s more interested in ...

The Jordan Tatum 3 "Zen" sneakers are all set to launch on November 14, 2024. The shoes will be available on the official ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Learn how to get the exclusive Air Jordans Black Toe Reimagined in Fortnite Chapter 2 Remix through the Battle Pass right ...

There’s no word yet on when the other sneakers will be added to “Fortnite Kicks,” but it’s evident that Epic Games and Nike, ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...