The ad and rebrand are part of Jaguar’s shift toward an electric vehicle (EV) future. Jaguar recently unveiled a refreshed ...

A London brand store and revamped dealerships will enhance service, aligning with Jaguar’s reimagined identity. Jaguar’s new ...

(CNN) - Luxury automaker Jaguar is undergoing a bit of a transformation. The British company is replacing its iconic logo.

Jaguar is going electric and upmarket, planning a bold rebirth in 2026 with luxury EVs and exclusive urban showrooms.

We've seen a huge amount of new car logos hit the road over the last few years, with everyone from the likes of Kia to ...

Cadillac rival Jaguar is beginning a large-scale rebranding, moving the iconic British luxury brand further upmarket ...

British automaker Jaguar is changing its branding for “a new era” as it prepares to fulfill its plan to go all-electric for ...

Jaguar surprised us with a new logo and a brash new mission statement, but can fonts and buzzwords distract from the big ...

Luxury car manufacturer Jaguar has unveiled a new logo and branding ahead of its relaunch as an electric-only brand. The ...

Jaguar has officially revealed a complete overhaul of its branding identity, signaling the start of its transition to an ...

Jaguar has unveiled a new logo that emphasizes its posh pronunciation as it transitions into a “new era” that emphasizes its ...

Through Jaguar's "Exuberant Modernism" rebranding strategy, the brand signals to buyers that the time has come for its ...