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Jaguar's Cringeworthy Rebrand Forgets That The Logo Was Never The Problem
Jaguar surprised us with a new logo and a brash new mission statement, but can fonts and buzzwords distract from the big problem the automaker still faces?
Jaguar is changing its iconic logo
Jaguar has unveiled a new logo that emphasizes its posh pronunciation as it transitions into a “new era” that emphasizes its all-electric vehicle lineup.
Jaguar knows its bold new logo won't please everyone
We've seen a huge amount of new car logos hit the road over the last few years, with everyone from the likes of Kia to Rolls-Royce debuting new identities. And now, Jaguar has presented what might be the boldest reimagining yet,
Autoweek on MSN
19h
Why Jaguar Wants to Recreate Itself—and Its Customer Base
After a brief “hiatus,” Jaguar will push “Exuberant Modernism,” charge twice as much for its cars, and wants an audience that ...
7d
on MSN
Want a New Jaguar in the U.K.? Sorry, None Available Until 2026
For the first time since World War II, Jaguar is no longer selling vehicles in the U.K., according to a story on Bloomberg.
8h
Luxury car manufacturer Jaguar unveils a NEW logo and branding ahead of electric-only reinvention
JAGUAR have unveiled a new logo as part of their re-branding to electric only models. The luxury car manufacturer sparked a ...
Electrek
13h
Check out Jaguar’s new look for its +$100,000 ultra-luxury EV lineup
Jaguar
has been building gas-powered sports cars for over 75 years, but the company is kicking off a
new
era starting ...
Paul Tan
1h
Jaguar rebrands itself for EV-only era, focusing on ‘Exuberant Modernism’ – new logo, visual language
Jaguar has announced an overhaul of its brand image as it marks the start of a new era as an EV-only carmaker, which was ...
Motor Authority
14h
Jaguar reveals new logo and branding for ultra-luxury EVs
Ahead of the reveal, Jaguar has given a taste of the new branding with which it plans to define its future lineup. It ...
Yahoo
19h
Jaguar’s all-electric comeback – new logo revealed plus all you need to know
Jaguar
’s transformation starts with the reveal of its
new
brand identity featuring an all-
new
logo –
Jaguar
calls it ...
Electrek
5d
Here’s our first look at Jaguar’s new luxury electric 4-door GT [Images]
The iconic British luxury automaker is undergoing a major brand overhaul. With its official debut around the corner, Jaguar’s ...
3d
on MSN
You can't buy a new Jaguar in the UK — its home country — for the first time since WWII
It's a British heritage brand driven by royals, including the late Queen Elizabeth. Now new Jaguars won't be on UK car lots ...
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