Earnhardt Jr. will leave his famous No. 8 car sponsored by Budweiser behind and pick up the No. 88 next season. His main sponsor will now be Mountain Dew ... by Robert Yates Racing, who asked ...

Mountain Dew is getting a logo and label makeover in 2025. The new design has references to the drink's past and its current ...

Spelling out the word mountain is a "direct link to the origins of the brand, which is the mountains and the outdoors," said ...

PepsiCo revealed recently that Mountain Dew will be getting a bit of a refresh, as the company will change the brand's official logo next year. As you can see from the images here, they're taking ...

Are you a print subscriber? Activate your account. By Ad Age Studio 30 - 4 hours 39 min ago By Tim Nudd - 6 hours 51 min ago By Adrianne Pasquarelli - 10 hours 35 min ago By Erika Wheless - 12 ...

They’re also both fans of Diet Mountain Dew—making it the unofficial pop (that’s “soda” or “soft drink” for those outside the Midwest) of the vice presidential debate. And PepsiCo., ...

While it might seem like a bit of a mystery, the answer to the flavor of Mountain Dew Pitch Black could be found in the color ...

Thousands flocked to the Loris Bog-Off Festival on Oct. 19 to relax, be entertained, and eat some chicken bog, the ...

To prepare rim, rub the rim of the glass with the lime wedge. With the salt or sugar on a saucer, dip either half or the ...

“Mtn Dew” is getting a makeover, with the word “mountain” reappearing on cans and bottles following a roughly two-decade-long hiatus. The PepsiCo-owned beverage is unveiling Wednesday a ...