Apple has entered the AI arena with Apple Intelligence, following some of its competitors. CEO Tim Cook offers helpful advice on handling competition in just four words.

His typical wakeup time is before 5 a.m. everyday, leading to closing his Apple Watch stand ring impressively ... Throughout his years as Apple CEO, Cook has repeatedly emphasized the enjoyment ...

(Bloomberg) — Apple Inc.’s (AAPL) Chief Executive Officer Tim Cook promised to keep investing in China during a meeting with Beijing’s top technology official, underscoring the country’s ...

He also penned a Time 100 profile of Cook in 2021, saying the Apple CEO is “able to think tactically and strategically in an industry far different from his own.” Years later, Cook casually ...